advantages and disadvantages of convenience sampling pdf

Advantages And Disadvantages Of Convenience Sampling Pdf

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Convenience Samples: Pros and Cons

Home QuestionPro Products Audience. Definition: Convenience sampling is defined as a method adopted by researchers where they collect market research data from a conveniently available pool of respondents. In many cases, members are readily approachable to be a part of the sample. Researchers use various sampling techniques in situations where there are large populations. In most cases, testing the entire community is practically impossible because they are not easy to reach. Researchers use convenience sampling in situations where additional inputs are not necessary for the principal research. There are no criteria required to be a part of this sample.

15 Advantages and Disadvantages of Convenience Sampling

Despite their disadvantaged generalizability relative to probability samples, non-probability convenience samples are the standard within developmental science, and likely will remain so because probability samples are cost-prohibitive and most available probability samples are ill-suited to examine developmental questions. In lieu of focusing on how to eliminate or sharply reduce reliance on convenience samples within developmental science, here we propose how to augment their advantages when it comes to understanding population effects as well as subpopulation differences. Although all convenience samples have less clear generalizability than probability samples, we argue that homogeneous convenience samples have clearer generalizability relative to conventional convenience samples. Therefore, when researchers are limited to convenience samples, they should consider homogeneous convenience samples as a positive alternative to conventional or heterogeneous convenience samples. We discuss future directions as well as potential obstacles to expanding the use of homogeneous convenience samples in developmental science. For this reason, a sizable amount of developmental science research is devoted to understanding developmental processes and trends in specific sociodemographic groups as well as differences across two or more sociodemographic groups.

Few terms or concepts in the study of research design are as self-explanatory as convenience sampling. Convenience sampling sometimes called accidental sampling is the selection of a sample of participants from a population based on how convenient and readily available that group of participants is. It is a type of nonprobability sampling that focuses on a sample that is easy to access and readily available. For example, if one were interested in knowing the attitudes of a group of 1st-year college students toward binge drinking, a convenience sample would be those students enrolled in an introductory biology class. The advantages of convenience sampling are clear. Such samples are easy to obtain, and the cost of obtaining them is relatively low.

CONVENIENCE SAMPLING: DEFINITION, APPLICATIONS, ADVANTAGES, METHOD, AND EXAMPLES

Convenience sampling, also known as accidental sampling, grab sampling, or availability sampling is a common type of non-probability sampling. This article covers an important type of non-probability sampling called convenience sampling. It discusses its definition, examples, advantages, disadvantages, analysis, and the reasons for using a convenience sampling technique. Under convenience sampling, as the name suggests, the sample is collected from that part of the population data that is readily available or which is the easiest to reach. It uses the very first primary data available to the researcher, taking participants from the most convenient part of the population.

Convenience sampling is a type of non-probability sampling technique. Non-probability sampling focuses on sampling techniques that are based on the judgement of the researcher [see our article Non-probability sampling to learn more about non-probability sampling]. This article explains a what convenience sampling is and b the advantages and disadvantages limitations of convenience sampling. Imagine that a researcher wants to understand more about the career goals of students at the University of Bath. These 10, students are our population N.

Convenience sampling

Convenience sampling is a method of non-probability sampling that involves the participants being drawn from a close population group.

Convenience sampling

Convenience sampling also known as grab sampling , accidental sampling , or opportunity sampling is a type of non-probability sampling that involves the sample being drawn from that part of the population that is close to hand. This type of sampling is most useful for pilot testing. A convenience sample is a type of non-probability sampling method where the sample is taken from a group of people easy to contact or to reach. For example, standing at a mall or a grocery store and asking people to answer questions would be an example of a convenience sample.

When you take samples on the basis of your comfort, it is called convenience sampling. Convenience sampling is not preferred way of sampling for effective analysis as samples are taken from specific section of the population. Convenience sampling is a type of Non-probability Sampling. When you are asked to survey about the habit of drinking alcohol in your town, you will not go and roam all around the town. What you will do is meet a few households around you and ask them about those who drink alcohol. It will not exactly reflect the position or characteristics of the town but it is still reflecting some major characteristics to some extent. In the above figure, the pollster person who conducts the poll chooses items around it as the samples.

Convenience sampling also known as availability sampling is a specific type of non-probability sampling method that relies on data collection from population members who are conveniently available to participate in study. Facebook polls or questions can be mentioned as a popular example for convenience sampling. Convenience sampling is a type of sampling where the first available primary data source will be used for the research without additional requirements. In other words, this sampling method involves getting participants wherever you can find them and typically wherever is convenient. In convenience sampling no inclusion criteria identified prior to the selection of subjects. All subjects are invited to participate. In business studies this method can be applied in order to gain initial primary data regarding specific issues such as perception of image of a particular brand or collecting opinions of perspective customers in relation to a new design of a product.


Disadvantages (limitations) of convenience sampling. The convenience sample often suffers.


Posted in Customer Engagement. Face it: censuses are expensive. If we want to project from the results of a survey to our target audience with a knowable margin of error, we use random or probability sampling, which provides for equal opportunity for selection, with external selection of any member of the target population. Getting representative results — results that can extrapolated back to the target population — is not always a research objective.

More than Just Convenient: The Scientific Merits of Homogeneous Convenience Samples
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2 Comments

  1. Paul B.

    The key disadvantage of convenience sampling is that the sample lacks clear generalizability. Moreover, these advantages and disadvantages apply, albeit in​.

    03.06.2021 at 01:15 Reply
  2. Denjarecon

    List of the Disadvantages of Convenience Sampling. A convenience sample doesn't provide a representative result. It is easier to provide false data with a convenience sample. Some researchers don't understand the specificity of convenience sampling. It is challenging to replicate the results of convenience samples.

    03.06.2021 at 12:33 Reply

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